Best Brand Award

2016

Introduction

Annual Award Program which recognizes local branding excellence…The first of its kind- evaluation of Brands in Bangladesh. Millward Brown Bangladesh is the research partner for the initiative. Their ‘Winning Brands’ module is used to identify brand equity through extensive qualitative and quantitative survey. BBA is the only independent/unbiased local brand audit in Bangladesh which publicly recognizes local branding excellence.

Category Winners

Category

Rank

Top Brands

Organization Name

1. Toilet Soap

1st

Lux Unilever Bangladesh

2nd

Lifebuoy Unilever Bangladesh

3rd

Sandalina Sandal Soap Kohinoor Chemical Company Limited
2. Laundry Detergent

1st

Wheel Unilever Bangladesh

2nd

Surf Excel Unilever Bangladesh

3rd

Rin Unilever Bangladesh
3. Fairness Cream/ Lotion

1st

Fair & Lovely Unilever Bangladesh

2nd

POND’S Unilever Bangladesh

3rd

Tibet Snow Kohinoor Chemical Company Limited
4. Oral Care

1st

Pepsodent Germi Check Unilever Bangladesh

2nd

Closeup Unilever Bangladesh

3rd

Colgate P&G (ACI Ltd.)
5. Shampoo

1st

Sunsilk Unilever Bangladesh

2nd

Dove Unilever Bangladesh

3rd

CLEAR Unilever Bangladesh
6. Hair Oil

1st

Parachute Advansed Marico Bangladesh Limited

2nd

Jui Square Toiletries Limited

3rd

Kumarika Hemas Manufacturing (Pvt) Ltd
7. Atta/ Maida/ Suji

1st

Fresh Meghna Group of Industries

2nd

TEER City Group

3rd

PUSTI T. K. Group of Industries
8. Salt

1st

ACI PURE Salt ACI Limited

2nd

Fresh Super Premium Salt Meghna Group of Industries

3rd

Molla Super Salt Molla Group
9. Spice

1st

Radhuni Square Food and Beverage Limited

2nd

PRAN PRAN

3rd

Fresh Meghna Group of Industries
10. Milk

1st

Dano Arla Foods Bangladesh Ltd.

2nd

PRAN UHT Milk PRAN

3rd

Fresh Full Cream Milk Powder Meghna Group of Industries
11. Edible Oil

1st

Rupchanda Fortified Soyabean Oil Bangladesh Edible Oil Ltd.

2nd

Super Fresh Fortified Soyabean Oil Meghna Group of Industries

3rd

TEER Refined Soyabean Oil City Group
12. Snacks

1st

MAGGI Noodles Nestlé Bangladesh

2nd

Cocola Noodles Cocola Food Products Ltd.

3rd

PRAN Mr. Noodles PRAN
13. Carbonated Soft Drink

1st

7Up Transcom Beverage

2nd

Coca-Cola The Cocacola Company

3rd

Sprite The Cocacola Company
14. Juice

1st

PRAN Frooto PRAN

2nd

Frutica Akij Food and Beverage Ltd.

3rd

Mangolee Globe Soft Drinks Limited
15. Health Food Drink (HFD)

1st

Horlicks GSK Bangladesh

2nd

Complan Transcom Beverage

3rd

Maltova GSK Bangladesh
16. Confectionary Candy

1st

PRAN Milk Candy PRAN

2nd

Center Fruit Perfetti Van Melle Bangladesh Pvt. Limited

3rd

PRAN Mr. Mango PRAN
17. Ice Cream

1st

Polar Dhaka Ice Cream

2nd

Igloo Abdul Monem Limited

3rd

Kwality Kwality Ice Cream
18. Bottle Water

1st

MUM Partex Beverage Limited (PBL)

2nd

Super Fresh Drinking Water Meghna Group of Industries

3rd

Jibon City Group
19. Toilet Cleaner

1st

Harpic Reckitt Benckiser Bangladesh Ltd

2nd

Clean Master Kohinoor Chemical Company Limited

3rd

Vanish Toilet Cleaner ACI Limited
20. Hot Beverage

1st

Ispahani Mirzapore M. M. Ispahani Limited

2nd

Taaza Unilever Bangladesh

3rd

Finlay The Consolidated Tea And Lands Company (Bangladesh)
21. Biscuit

1st

Olympic Energy Plus Olympic Industries Limited

2nd

Olympic Nutty Olympic Industries Limited

3rd

Nabisco Nabisco Biscuit Company Ltd.
22. Footwear

1st

Bata Bata Shoes

2nd

Apex Apex Footwear Limited (AFL)

3rd

Lotto Express Leather Products Ltd
23. Telecommunication Service Provider

1st

Grameenphone Grameenphone Ltd.

2nd

Banglalink Banglalink Digital Communications Limited

3rd

Robi Robi Axiata Limited
24. Mobile Handset

1st

Symphony EDISON Group

2nd

Samsung Samsung Mobile Bangladesh

3rd

Maximus Quartel Infotech
25 .Refrigerator

1st

Walton Walton Group

2nd

LG Butterfly Marketing Ltd.

3rd

Singer Singer Bangladesh Ltd
26. Plastic Good

1st

RFL RFL Plastics Ltd.

2nd

Bengal Bengal Plastic

3rd

Partex Partex Plastics Ltd.
27. Reinforcing Steel

1st

BSRM BSRM Ltd.

2nd

AKS Abul Khair Steel Mills Limited.

3rd

KSRM Kabir Group Of Industries
28. Paint

1st

Berger Berger Paints Bangladesh Limited

2nd

Asian Asian Paints Bangladesh Limited

3rd

Roxy Roxy Paints Ltd.
29. Cement

1st

Shah Shah Cement Industries Ltd.

2nd

Crown M. I. Cement Factory Ltd.

3rd

Ruby HeidelbergCement Bangladesh Ltd.
30. Superstore

1st

Shwapno ACI Logistics Ltd.

2nd

Meena Bazar Gemcon Group

3rd

Agora Rahimafrooz Superstores Ltd. (RSL)
31. Motorbike

1st

Bajaj Uttara Motors

2nd

Hero Hero MotoCorp Ltd.

3rd

TVS TVS Auto Bangladesh Ltd.
32. Online Classified Website

1st

Bikroy.com Bikroy.com

2nd

Ekhanei.com Ekhanei.com

3rd

Daraz.com.bd Daraz.com.bd
33 .Branded Sugar

1st

Fresh Refined Sugar Meghna Group of Industries

2nd

ACI PURE Sugar ACI Limited

3rd

TEER Refined Sugar City Group
Overall Top Brands 2016
Rank Brand Category
Best Brand Grameenphone Telecommunications Service Provider
2nd Horlicks Health Food Drinks (HFD)
3rd Radhuni Masala Spice
4th Ispahani Mirzapore Tea Hot Beverage
5th Fair & Lovely Fairness Cream/ Lotion
6th Rupchanda Fortified Soyabean Oil Edible Oil
7th Harpic Toilet Cleaner
8th Parachute Advansed Hair Oil
9th Sunsilk Shampoo
10th Lux Toilet Soap
11th Banglalink Telecommunications Service Provider
12th Super Fresh Fortified Soyabean Oil Edible Oil
13th Symphony Mobile Handset
14th Pepsodent Germi Check Oral Care
15th Wheel Laundry Detergent
16th Walton Refrigerator Refrigerator
17th TEER Refined Soyabean Oil Edible Oil
18th PRAN Frooto Juice
19th 7Up Carbonated Soft Drinks
20th Closeup Oral Care
21st Fresh Refined Sugar Branded Sugar
22nd Samsung Mobile Handset
23rd Fresh Atta/ Maida/ Suzi Atta/ Maida/ Suzi
24th TEER  Atta/ Maida/ Suzi Atta/ Maida/ Suzi
25th Robi Telecommunications Service Provider
26th Complan Health Food Drinks (HFD)
27th Taaza Hot Beverage
28th Maggi Noodles Snacks
29th Olympic Energy Biscuit Biscuit
30th Surf Excel Laundry Detergent
Top 10 Local Brands
Rank Brand Category
Best Local Brand Radhuni Masala Spice
2nd Ispahani Mirzapore Tea Hot Beverage
3rd Super Fresh Fortified Soyabean Oil Edible Oil
4th Symphony Mobile Handset
5th Walton Refrigerator Refrigerator
6th TEER Refined Soyabean Oil Edible Oil
7th PRAN Frooto Juice
8th Fresh Refined Sugar Branded Sugar
9th Fresh Atta/ Maida/ Suzi Atta/ Maida/ Suzi
10th TEER  Atta/ Maida/ Suzi Atta/ Maida/ Suzi
Special Awards
Sl. Category Name Awarded Brand
1 Best Newcomer Brand PRAN Frooto
2 Most Improved Brand Super Fresh Fortified Soyabean Oil
3 Most Consistent Brand Horlicks

 

2015

 

Serial

Category Name

2015 Top Brands

 

 

 

1

TOILET SOAP

LUX

LIFEBUOY

DETTOL

 

 

 

2

LAUNDRY DETERGENT & BAR

WHEEL

SURF EXCEL

RIN POWER WHITE

 

 

 

3

FAIRNESS CREAM

FAIR & LOVELY

TIBET SNOW

POND’S

 

 

 

4

ORAL CARE

CLOSEUP

PEPSODENT GERMICHECK

COLGATE SUPER SHAKTI

 

 

 

5

SHAMPOO

SUNSILK

CLEAR

DOVE

 

 

 

6

HAIR OIL

PARACHUTE ADVANSED

JUI HAIR OIL

LALBAGH  HAASH MARKA GANDHARAAJ

 

 

 

7

ATTA/MAIDA/SUZI

TEER

FRESH

PUSTI

 

 

 

8

SALT

ACI

FRESH

MOLLA SUPER

 

 

 

9

SPICE

RADHUNI

PRAN

ARKU

 

 

 

10

MILK

DANO

MILK VITA

PRAN UHT MILK

 

 

 

11

EDIBLE OIL

RUPCHANDA

TEER

SUPER FRESH

 

 

 

12

SNACKS

 MAGGI

COCOLA

PRAN CHANACHUR

 

 

 

13

BEVERAGE

7UP

COCA-COLA

SPRITE

 

 

 

14

JUICE

FRUTIKA

PRAN FROOTO

MANGOLEE

 

 

 

15

HFD-RTD

HORLICKS

TANG

COMPLAN

 

 

 

16

CONFECTIONARY CANDY

PRAN MILK CANDY

CENTER FRUIT

PRAN MR. MANGO

 

 

 

17

ICE CREAM

IGLOO

POLAR

KWALITY

 

 

 

18

BOTTLE WATER

MUM

FRESH

JIBON

 

 

 

19

TOILET CLEANER

HARPIC

CLEAN MASTER

FINPIC

 

 

 

20

HOT BEVERAGE

ISPAHANI MIRZAPORE

TAAZA

FINLAYS

 

 

 

21

PRINT MEDIA

PROTHOM ALO

BANGLADESH PRATIDIN

ITTEFAQ

 

 

 

22

FASHION BOUTIQUE

AARONG

ANJAN’S

CATS EYE

 

 

 

23

FOOD JOINT

KFC

BFC

FFC

 

 

 

24

FM RADIO

RADIO FOORTI

ABC RADIO

RADIO TODAY

 

 

 

25

SUPER STORE

AGORA

SHWAPNO

MEENA BAZAR

 

 

 

26

IPS

RAHIMAFROOZ

SINGER

NAVANA

 

 

 

27

FOOTWEAR

BATA

APEX

JENNYS

 

 

 

28

MOBILE PHONE NETWORK

GRAMEENPHONE

BANGLALINK

ROBI

 

 

 

29

MOBILE HANDSET

SYMPHONY

SAMSUNG

MAXIMUS

 

 

 

30

TV

SONY

WALTON

LG

 

 

 

31

REFRIGERATOR

WALTON

SINGER

LG

 

 

 

32

PLASTIC GOODS

RFL

BENGAL

TANIN

 

 

 

33

REINFORCED STEEL

BSRM

AKS

RSRM

 

 

 

34

PAINT

BERGER

ROXY

ASIAN

 

 

 

35

FURNITURE

OTOBI

AKHTAR

HATIL

Local Top 10 Brands 2015

Ranking

2015 Top Brands

Best Local Brand 2015

SYMPHONY

2nd

RADHUNI MASALA

3rd

TEER REFINED SOYABEAN OIL

4th

SUPER FRESH SOYABEAN OIL

5th

WALTON REFRIGERATOR

6th

COCOLA NOODLES

7th

MILK VITA

8th

WALTON TV

9th

TEER ATTA MAIDA SUZI

10th

SANDALINA SANDAL SOAP

Overall Best Brands of 2015

Ranking

2015 Top Brands

Best Brand 2015

FAIR & LOVELY

2

RUPCHANDA FORTIFIED SOYABEAN OIL

3

HORLICKS

4

SYMPHONY

5

GRAMEENPHONE

6

LUX

7

RADHUNI MASALA

8

TEER REFINED SOYABEAN OIL

9

BANGLALINK

10

PARACHUTE ADVANSED

11

MAGGI NOODLES

12

SAMSUNG MOBILE

13

WHEEL POWDER

14

HARPIC

15

7-UP

16

CLOSEUP

17

SUNSILK

18

ROBI

19

SUPER FRESH SOYABEAN OIL

20

WALTON REFRIGERATOR

21

SONY TV

22

PEPSODENT

23

DANO

24

LIFEBUOY

25

COCOLA NOODLES

26

SINGER REFRIGERATOR

27

MILK VITA

28

WALTON TV

29

LG REFRIGERATOR

30

SURF EXCEL

Special Awards of BBA 2015

AWARD

WINNER

Best New Comer Brand 2015 SAMSUNG
Most Improved Brand 2015 BANGLALINK
Most Consistent Brand 2015 LUX
Most Improved Category 2015 MOBILE PHONE NETWORK

 

 

2014

Winners List (Top 30)
Rank Brand Name Category Name
1st Horlicks HFD – RTD
2nd Fair & Lovely Fairness Cream/Cream/Lotion
3rd RADHUNI Masala Spice
4th RUPCHADA Soyabean Oil Edible Oil
5th Nokia Mobile Hand Set
6th Lux Toilet Soap
7th HARPIC Toilet Cleaner
8th Parachute Hair Oil
9th Sunsilk Shampoo
10th TEER Soyabean Oil Edible Oil
11th 7UP Beverage
12th Maggi Noodles Snacks
13th SONY TV
14th grameenphone Mobile Phone Service Provider
15th Closeup Oral Care
16th Wheel Powder Washing Powder/Bar/Liquid
17th milk vita Milk
18th TEER Atta/Maida/Suzi
19th Symphony Mobile Hand Set
20th CLEAR/CLEAR men Shampoo
21th WALTON Refrigerators
22th TANG Horlicks – Tang
23th SINGER Refrigerators
24th Fresh Soyabean Oil Edible Oil
25th Pepsodent Oral Care
26th BUTTERFLY Refrigerators
27th banglalink Mobile Phone Service Provider
28th DANO Milk
29th Lifebuoy Toilet Soap
30th LG Refrigerators
Winners List (Category Wise)
Sl. Category 1st 2nd 3rd
1. Toilet Soap Lux Lifebuoy Dettol
2. Fairness Cream / Lotion Fair & lovely POND’S Tibet Snow
3. Washing Powder (Bar/ Liquid) Wheel Surf Excel Rin POWER WHITE
4. Shampoo Sunsilk CLEAR Dove
5. Oral Care Closeup Pepsodent Colgate
6. Salt ACI Molla Fresh
7. Hair Oil Parachute LALBAG Hash Marka Narikel Tel Dabur
8. Atta / Maida / Suzi TEER Fresh Pusti
9. Spice RADHUNI ARKU PRAN
10. Milk milk vita DANO Aarong
11. Beverage 7UP Coca-Cola Sprite
12. Juice Frutika PRAN Frooto Mangoli
13. Confectionary Candy PRAN Milk Candy PRAN MR. Mango Center fruit
14. Ice Cream IGLOO Polar KWALITY
15. Bottle Water MUM Fresh JIBON
16. HFT – RTD Horlicks TANG Complan
17. Edible Oil RUPCHADA TEER Fresh
18. Snacks Maggi Noodles Cocola Noodles RRAN Chanchur, Daal, BADAM
19. Paint Berger Elite ROXY
20. IPS RAHIMAFROOZ SINGER HAMKO
21. Retail Shoe Bata Apex Bay
22. Toilet Cleaner HARPIC CLEAN MASTER FINIS FINPIC
23. Mobile Handset Nokia Symphony SAMSUNG
24. Mobile Phone Service Provider grameenphone banglalink Robi
25. TV SONY WALTON SINGER
26. Refrigerator WALTON SINGER BUTTERFLY
27. Rod BSRM RSRM KSRM
28. Plastic Goods RFL TANIN Bengal
29. Bank Islami Bank Bangladesh Ltd. Sonali Bank bKash
Winners List (Top 10 Local Brands)
Rank Brand Name
1st RADHUNI Masala
2nd TEER Soyabean Oil
3rd milk vita
4th TEER Atta/Maida/Suzi
5th Symphony
6th WALTON
7th Fresh Soyabean Oil
8th BUTTERFLY
9th Cocola
10th Sandalina

2013

Introduction
Annual Award Program which recognizes local branding excellence…The first of its kind- evaluation of Brands in Bangladesh. Millward Brown Bangladesh is the research partner for the initiative. Their ‘Winning Brands’ module is used to identify brand equity through extensive qualitative and quantitative survey. BBA is the only independent/unbiased local brand audit in Bangladesh which publicly recognizes local branding excellence.
Different Category winners in 2013 are:
Top brands in Categories 2013 Winners
Washing Powder/Bar/Liquid Brand No. 1 – Wheel Powder
Brand No. 2 – RIN/ Wheel Power White
Atta/ Maida/ Suzi Brand No. 1 – TEER Atta/Moida
Brand No. 2 – Fresh Atta/Moida
Snacks Brand No. 1 – MAGGI
Brand No. 2 – COCOLA
Fairness Cream Brand No. 1 – Fair and Lovely
Brand No. 2 – Tibet Snow
Edible Oil Brand No. 1 – RUPCHADA
Brand No. 2 – TEER soyabin
Shampoo Brand No. 1 – SUNSILK
Brand No. 2 – CLEAR
Ice Cream Brand No. 1 – IGLOO
Brand No. 2 – POLAR
Bottle Water Brand No.1 – MUM
Brand No. 2 – FRESH
Health Food Drink Brand No. 1 – HORLICKS
Brand No.2 – TANG
Confectionary Candy Brand No.1 – PRAN Milk Candy
Brand No. 2 – PRAN Mr. Mango
Hair Oil Brand No. 1 – Parachute Advansed
Brand No. 2 – JUI hair oil
Toilet Soap Brand No. 1 – LUX
Brand No. 2 – Lifebuoy
Beverage Brand No. 1 – 7 UP
Brand No. 2 – COCA COLA
Juice Brand No. 1 – Frutika
Brand No. 2 – PRAN Frooto
Retail Shoes Brand No. 1 – BATA
Brand No. 2 – APEX
Mobile Service Provider Brand No. 1 – Grameenphone
Brand No. 2 – Banglalink
Oral Care Brand No. 1 – CloseUp
Brand No. 2 – Pepsodent
Salt Brand No. 1 – ACI
Brand No. 2 – MOLLA
Spice Brand No. 1 – RADHUNI
Brand No. 2 – ARKU
Milk Brand No. 1 – MILKVITABrand No. 2 – DANO
Toilet Cleaner Brand No. 1 – HARPIC
Brand No. 2 – Shakti
IPS Brand No. 1 – RAHIMAFROOZ
Brand No. 2 – SINGER
Mobile Handset Brand No. 1 – NOKIA
Brand No. 2 – SYMPHONY
Television Brand No. 1 – SONY
Brand No. 2 – LG
Refrigerator Brand No. 1 – LG
Brand No. 2 – SINGER
Banks Brand No. 1 – Islami Bank
Brand No. 2 – Sonali Bank
Plastic Goods Brand No. 1 – RFL
Brand No. 2 – TANIN
Rod Brand No. 1 – BSRM
Brand No. 2 – RSRM
Paint Brand No. 1 – BERGER
Brand No. 2 – ROXY
Hospitals Brand No. 1 – Dhaka Medical
Brand No. 2 – PG/Bangobondh
Overall Ranking of Brands in Bangladesh in 2013:
Overall top 10 Brands 2013 Winners
Rank 1 FAIR & LOVELY
Rank 2 LUX
Rank 3 NOKIA
Rank 4 RUPCHADA SOYABIN
Rank 5 HORLICKS
Rank 6 PARACHUTE ADVANSED
Rank 7 GRAMEENPHONE
Rank 8 Radhuni Masala
Rank 9 Sunsilk
Rank 10 Close Up
Local Ranking of Brands in Bangladesh in 2013:
Local top 10 Brands 2013 Winners
Rank 1 RADHUNI MASALA
Rank 2 TEER SOYABIN OIL
Rank 3 Fresh Soyabin Oil
Rank 4 Milk Vita
Rank 5 Symphony
Rank 6 Sandalina
Rank 7 TEER Atta/Maida/Suzi
Rank 8 COCOLA
Rank 9 Butterfly
Rank 10 WALTON

2011

Introduction
Annual Award Program which recognizes local branding excellence…The first of its kind- evaluation of Brands in Bangladesh. Nielsen Bangladesh is the research partner for the initiative. Their ‘Winning Brands’ module is used to identify brand equity through extensive qualitative and quantitative survey. BBA is the only independent/unbiased local brand audit in Bangladesh which publicly recognizes local branding excellence.
Different Category winners in 2011 are:
Top brands in Categories 2011 Winners
Toilet Soap Lux
Washing Powder/Bar/Ball Soap Wheel
Fairness Cream/Cream/Lotion Fair & Lovely
Toothpaste/Toothpowder Close Up
Shampoo SUNSILK
Hair Oil Parachute Advansed
Mobile Phone Grameenphone
Mobile Hand Set NOKIA
Hospital Square Hospitals Ltd.
University University of Dhaka
TV Sony
Refrigerator Walton
IPS Rahimafrooz
Atta Maida Teer Atta Maida Suzi
Salt ACI Salt
Spice Radhuni Spices
Milk Pran Milk
Edible Oil Rupchanda Soyabean
Snacks Maggi
Beverage 7-Up
Juice FRUTIKA
Bottle Water Mum
Bank Sonali Bank
Plastic Goods RFL Plastics Ltd.
Mobile Internet Grameenphone
ROD BSRM
Paint Berger
Tiles RAK
Overall Ranking of Brands in Bangladesh in 2011:
Overall top 10 Brands 2011 Winners
Rank 1 Parachute
Rank 2 NOKIA
Rank 3 SUNSILK
Rank 4 Grameenphone
Rank 5 7-Up
Rank 6 Lux
Rank 7 Fair & Lovely
Rank 8 Close Up
Rank 9 Rupchanda Soyabean and RFL Plastics Ltd.
Rank 10 Sony
Local Ranking of Brands in Bangladesh in 2011:
Local top 10 Brands 2011 Winners
Rank 1 RFL
Rank 2 Frutika
Rank 3 Teer Atta Maida Suzi
Rank 4 Pran Juice
Rank 5 Walton
Rank 6 Mum Water
Rank 7 Mangolee
Rank 8 Sonali Bank
Rank 9 University of Dhaka
Rank 10 Cocola Noodles

2010

Introduction
Annual Award Program which recognizes local branding excellence…The first of its kind- evaluation of Brands in Bangladesh. Nielsen Bangladesh is the research partner for the initiative. Their ‘Winning Brands’ module is used to identify brand equity through extensive qualitative and quantitative survey. BBA is the only independent/unbiased local brand audit in Bangladesh which publicly recognizes local branding excellence.
Different Category winners in 2010 are:
Top brands in Categories 2010 Winners
Toilet Soap Lux
Washing Powder/Bar/Liquid Wheel Powder
Fairness Cream/Lotion Fair & Lovely Multivitamin Fairness Cream
Oral Care Close Up Toothpaste
Shampoo SUNSILK
Coconut Hair Oil Parachute
Mobile Phone Service Provider Grameenphone
Mobile Handset NOKIA
Electronics- Refrigerator LG
Electronics- TV Sony
Packaged Food Teer Atta Maida Suzi
Snacks Maggi Noodles
Edible Oil Rupchada Soyabean
Beverage 7-Up
Private Hospital (Urban) Square
Bank (All Bangladesh) Sonali Bank
University(All Bangladesh) University of Dhaka
Tiles (Metro) RAK Tiles
Paint (Metro) Berger
Cement (Metro) Shah Cement
Overall Ranking of Brands in Bangladesh in 2010:
Overall top 10 Brands 2010 Winners
Rank 1 NOKIA
Rank 2 Lux
Rank 3 Grameenphone
Rank 4 SUNSILK
Rank 5 Parachute
Rank 6 7-Up
Rank 7 Sony
Rank 8 Close Up Toothpaste
Rank 9 Fair & Lovely Multivitamin Fairness Cream
Rank 10 Wheel Powder

2009

Introduction
Annual Award Program which recognizes local branding excellence…The first of its kind- evaluation of Brands in Bangladesh. Nielsen Bangladesh is the research partner for the initiative. Their ‘Winning Brands’ module is used to identify brand equity through extensive qualitative and quantitative survey. BBA is the only independent/unbiased local brand audit in Bangladesh which publicly recognizes local branding excellence.
Different Category winners in 2009 are:
Top brands in Categories 2009 Winners
Toilet Soap LUX
Washing Powder/Bar/Liquid Wheel
Fairness Cream/Lotion Fair & Lovely
Oral Care Close Up
Shampoo Sunsilk
Coconut Hair Oil Parachute
Mobile Phone Service Provider Grameenphone
Mobile Handset Nokia
Transport Hanif Enterprise
Electronics Sony
Packaged Food Teer Atta Maida Suzi
Snacks Maggi
Beverage 7 Up
Private Hospital (Urban) Square Hospital
Restaurants (Dhaka Metro) Pizza Hut
Furniture (Dhaka Metro) Otobi
Boutiques & Fashion Wear (Dhaka Metro) Aarong
Bank (All Bangladesh) Sonali Bank
Public Hospital (Urban) Dhaka Medical College Hospital
University(All Bangladesh) University of Dhaka
College(Dhaka Metro) Dhaka College
Overall Ranking of Brands in Bangladesh in 2009:
Overall top 10 Brands 2009 Winners
Rank 1 NOKIA
Rank 2 Parachute
Rank 3 Grameenphone
Rank 4 Sunsilk
Rank 5 Lux
Rank 6 Fair & Lovely
Rank 7 University of Dhaka
Rank 8 Sony
Rank 9 7 Up
Rank 10 Close Up

2008

Introduction
Annual Award Program which recognizes local branding excellence…The first of its kind- evaluation of Brands in Bangladesh. Nielsen Bangladesh is the research partner for the initiative. Their ‘Winning Brands’ module is used to identify brand equity through extensive qualitative and quantitative survey. BBA is the only independent/unbiased local brand audit in Bangladesh which publicly recognizes local branding excellence.
Overall Ranking of Brands in Bangladesh in 2008:
Overall top 10 Brands 2008 Winners
Rank 1 NOKIA
Rank 2 Lux
Rank 3 Grameenphone
Rank 4 Sunsilk
Rank 5 University of Dhaka
Rank 6 Parachute
Rank 7 Close Up
Rank 8 Wheel
Rank 9 Sony
Rank 10 Ponds